Content As A Competitive Lever

August 1, 2016
Andrew Gaffney, Publisher of Demand Gen Report, opened C2C14 by sharing the results from the 2014 Content Preferences Study and shared the three characteristics all content strategies must address for success.
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The Content Continuum: Winning The Hidden Sales Cycle With The Right Answer
The Content Continuum: Winning The Hidden Sales Cycle With The Right Answer

In this session, Trip Kucera, VP of Client Success and CMO at Harte Hanks' Data and Content Solutions Group...

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Interactive Content Formats/Platforms
Interactive Content Formats/Platforms

Today's content marketing landscape is saturated with a large quantity of generic content, making it much m...